I design products that people actually want to use.
Product designer with 8 years of experience helping startups and established brands create intuitive, beautiful digital experiences.
Selected Work
A curated selection of projects where thoughtful design met real business challenges.
50+
Projects delivered
8
Years of experience
30+
Happy clients
About me
I started my career as a graphic designer before transitioning to digital product design. That background gives me a unique perspective on crafting experiences that are both functional and visually refined.
My approach is simple: understand the problem deeply, then design the simplest solution that works. I believe great design should feel invisible, getting out of the way so people can accomplish what they came to do.
When I am not designing, you will find me hiking trails around the Pacific Northwest, experimenting with film photography, or building furniture in my garage workshop.
Tools I work with
Figma
Framer
Webflow
Principle
Adobe CC
What clients say
"Alex transformed our vision into a product our users love. The attention to detail and user-focused approach made all the difference."
"Working with Alex was refreshingly straightforward. No jargon, no unnecessary complexity, just great design work delivered on time."
"The redesigned patient portal reduced support calls by 60%. Alex took the time to understand our users and it shows in every interaction."
Why work with me
I bring a different approach to design collaboration.
Clear communication
No design jargon or vague timelines. You will always know where we are and what comes next.
Fast iteration
I work in short cycles with frequent check-ins, so we can adjust course quickly when needed.
Business-minded
Design decisions are always tied to your goals. Pretty is nice, but effective is essential.
Common questions
What does your design process look like?
Every project starts with understanding your business goals and user needs. From there, I move through research, wireframing, visual design, and prototyping with regular feedback sessions along the way.
Do you work with startups or established companies?
Both. I enjoy the speed and scrappiness of startups, but I also appreciate the complexity and scale of enterprise projects. The approach varies, but the focus on user needs stays the same.
Can you help with development as well?
I can build marketing sites and simple web apps using Webflow and Framer. For more complex development, I work with trusted development partners and provide detailed handoff documentation.
What are your rates?
I offer both project-based pricing and monthly retainers depending on the scope and duration of the engagement. Get in touch and I will provide a custom quote based on your needs.
Let's work together
Have a project in mind? I would love to hear about it. Send me a message and I will get back to you within 24 hours.